#31
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more video tutorials, better marketing ... I myself found UR only by chance ... most people still have no idea what PIM is. |
#32
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Hi Quant,
With all due respect, may we know about your background? I bet, like most UR users, you're savvy in computer. I can appreciate the challenge Kinook confronts with UR marketing. UR represents a new idea and a new category in the software market. As such, unlike Microsoft Note, UR doesn't gain users' acceptance instantly. The only possible solution to UR marketing is hands-on training/demonstration roadshow. Nonetheless, the upgrade price is unexpectedly steep. Armstrong |
#33
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And there are many many things that could be done. This is what I'd do if I spent years programming sth. Create videos to each and every sample database that is installed, categorized by difficulty. Explain with example videos where and how it could be useful, at high school, uni, job, at home. Then I'd spend time creating sample databases that could be readily used for SAT tests, GRE tests, or some basic English tests. Distribute it wherever I could. I would contact universities and offered it free for students' end of year research projects. I would release the key for v2, and also create a free current version that would say not be able to create own templates or be limited by 1000 items (if you really gonna use it, you reach 1000 pretty fast, if not, you wouldn't pay for it $100 anyway but someone who sees you using it might). I would then try to bundle this free version to those computer magazines free DVDs. I would try to submit UR to various software review websites, try to participate in forums where this kind of software is discussed. I would run competitions for the best user video, best sample database, best idea on how to promote UR, etc ... for the start ;-) |
#34
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Has quant finally changed his (her?) tune?
In this thread ("To Beat a Dead Horse")
http://www.kinook.com/Forum/showthre...?threadid=3684 I bemoaned the fact that UR lacks user-friendly videos that explain in easy English the various intricacies of kinook's fine program (I have already upgraded to 4.0, by the way). I mentioned what many others have noted: the help file, albeit well-organized, is tedious to rummage around in, and as the cliche goes, a picture is worth a thousand words. If even senior member / quantitative analyst quant can be persuaded that videos might, among other things, boost sales, I suggest we pester the daylights out of kinook to get them to condescend and finally post a few of them. Just a thought. |
#35
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Re: Has quant finally changed his (her?) tune?
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